Our Story

Why Limited Editions Are at the Heart of My Brand Strategy

Why Limited Editions Are at the Heart of My Brand Strategy

By Sandra | Founder Apr 8, 2025

Learn why limited-edition collections are central to my business strategy—from reducing waste to creating exclusivity.

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First-Year Mistakes as a Fashion Entrepreneur—and What I Learned From Them

First-Year Mistakes as a Fashion Entrepreneur—and What I Learned From Them

By Sandra | Founder Apr 8, 2025

Starting a fashion brand comes with challenges—here are the mistakes I made during my first year and what I learned from them.

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Growing Organically on Social Media: The Struggle Is Real (And What I'm Doing About It)

Growing Organically on Social Media: The Struggle Is Real (And What I'm Doing About It)

By Sandra | Founder Apr 8, 2025

Building a social media presence without paid ads is tough—here’s how I’m trying to grow organically as a fashion entrepreneur.

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The Highs and Lows of Being a Solo Fashion Entrepreneur

The Highs and Lows of Being a Solo Fashion Entrepreneur

By Sandra | Founder Apr 8, 2025

Running a fashion brand solo is both exhilarating and exhausting—here’s what it really looks like behind the scenes.

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Why I Chose Bali to Start My Fashion Brand (And Why I Left)

Why I Chose Bali to Start My Fashion Brand (And Why I Left)

By Sandra | Founder Apr 8, 2025

Bali seemed like the perfect place to start my fashion journey—and in many ways, it was. The island offered low minimum order quantities (MOQs), affordable production costs, and a vibrant...

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From Summer Wear to Business Attire: How My Brand Found Its Niche

From Summer Wear to Business Attire: How My Brand Found Its Niche

By Sandra | Founder Apr 8, 2025

Discover how I shifted my focus from summer wear to business attire and found my niche in empowering professional women.

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Why I Quit Consulting to Start My Fashion Brand

Why I Quit Consulting to Start My Fashion Brand

By Sandra | Founder Apr 8, 2025

Why I transitioned from consulting to starting my own fashion brand, focusing on empowering women through business wear

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